How to Reach Your Target Market Online in 5 Simple Steps
February 20, 2020
4 Comments
If you don’t know how to reach your target market, your business will be in a lot of trouble. I can speak from experience. The
B2B
Freelance
Writer
Do you need a freelance writer to create content for your B2B website? I am focused on creating content that converts! I specialize in SAAS blog posts and newsletters that grab your reader’s attention and hold it until they complete your call to action.
Exciting Titles
Without titles that spark your interest and engage the reader, your emails won’t be opened and readers will gloss past blog posts with boring titles.
Shareable Content
Anyone can write a blog post. However, to get the most mileage out of your content, you want to ensure that you have actionable tips, it is interesting and valuable to your audience.
Engaging Posts
While it can be great to inform your readers about the latest tools of the trade, you want your readers to be engaged with your posts. They should include calls to action, invitations to make purchases and reminders to share the information with their friends. In other words, your blog posts shouldn’t just inform your audience, they should engage them as well.
Content marketing
Blog posts are many times the first introduction that a customer gets to your company and product. Make sure you’re providing the most relevant and up to date content to your industry.
Email Sales Copy
Email marketing is not dead. It still has one of the highest ROIs for marketing methods. Writing that copy should trigger a desire for the reader to open it and stay completely entranced as they ponder each word and whether your product will deliver on its promises.
Audience Building
Having a good blog post isn’t enough these days. You need content that gets shared with enticing calls to action. You need customers who are looking forward to your next piece of content and sharing them with their friends. My audience building strategies will help you with that.
"I enjoyed working with Melinda on her Amazon Bestseller, Boosting Brainpower."
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Contact me to discuss your writing needs. I will help you create a content calendar and strategy for sending out exciting email copy to your customers.